This entry was posted on 2/1/2008 11:57 AM and is filed under Website Design.
Problems with the checkout process constitute the single biggest loss of revenue for many e-commerce sites, with almost half of online retail transactions abandoned at this stage.
This article looks at the causes of this. A must read if you have a shopping cart and interesting read for anybody who has a conversion process on their website as it lends insite into what makes people "bail"
